This project taught me how to design a brand from start to finish. I researched different food items I could package and landed on pasta, because I love pasta, but I never know how much I'm eating. While keeping the packaging in mind I came up with the branding for the fictional company.
As I said earlier, I never know how much pasta I'm eating, which is why my packaging design comes with built-in measuring tools. For long pasta, like spaghetti and angel hair, there are holes in the lid to measure out different amounts of pasta. For smaller noodles, like farfalle or orchiette, the lid would measure out to an exact cup, so you could measure everything without needing a home measuring cup.
If you want to see the whole process manual, check it out