Initial Ask - Free Coins & Bonus
I overhauled our previous social media asset templates for each app, and designed new bonuses using all available Slot IP in each game. Within 2 months, I created over 1000 Social Media assets for 5 media outlets.
Growing the Library
Once the initial "Free Coins" and "Bonus" assets were complete, the marketing team moved to creating hashtag posts related to applicable Slot IP's.
Holidays
In addition to making Hashtags and Bonuses, I also created Community posts for holidays during the Holiday season, consistent with each app's storefront theme. I continued to create assets for holidays throughout the year.
Interaction Posts
In order to continue to grow our social asset library, the team researched competitor strategies and quickly came up with interaction post ideas. I created the basic templates that could be easily duplicated in each games theme and style.
© PRODUCT MADNESS 2019